When it comes to any advertising effort—especially in out of home—it’s critical to define your target audience. It’s easy to say that you want your ad to target everyone, or anyone that could be a potential customer, but in reality it’s very unlikely that your business product, service, or mission is relevant to every person who may encounter your ad.
Nick’s Kitchen is located in downtown Huntington, Indiana and is the home of the breaded pork tenderloin. A full menu, homemade pies and hand-dipped milkshakes make this local spot the perfect classic diner. Check out Nick’s Kitchen’s success story on how the use of OOH advertising increased sales and restaurant recognition in their market.READ MORE
As the new year approaches we’re inspired to search around for resolutions and advice on improving business in 2017. To be a successful entrepreneur requires confidence, adaptability, and hard work, all things we believe in deeply here at Burkhart.
Our latest search lead us to Entrepreneur lead us to this inspiring article on 7 empowering beliefs that set top performers apart from their peers. Read a condensed version below, and check out the full article at www.entrepreneur.com/article/. READ MORE