Quick to OOH With a Cubs Win
In an amazing feat of sportsmanship and competition, the Chicago Cubs finally take home the 2016 World Series READ MORE
Fostering creativity. Inspiring design. Growing business. Sharing expertise.
Marathon Gets Pumped Up with new bulletin
The billboard process is surely an interesting one, and it’s not often that you get to see the whole process from design to installation. READ MORE
Only One Label Counts
Created by the award-winning agency that developed the Feel the Real industry campaign in 2015, this new OOH campaign drives consumers to a user-friendly website (VoteToCount.com) that guides people to voter registration in their home jurisdictions. Besides encouraging voter registration and turnout, VoteToCount also highlights OOH’s connection to online and social media by allowing consumers to customize and share their personal identity labels via social media channels. (via OAAA Outlook)
Now that’s what we call simple.
What do you get when you cross hundreds of square feet of digital space in Times Square with one of the most popular social media apps out there today? Some pretty incredible, eye-catching creative that knows how to keep it simple. Read all about the SnapChat Times Square marketing.
We’re going back to school with Walmart
Walmart Stores of Lafayette have record-breaking numbers of back to school sales in the Midwest, thanks in part to the design efforts through Burkhart Advertising. The local stores come to us every year and we always work to deliver the most compelling and relevant designs to push the back-to-school season. Check out this year’s simple creative, as well as past year’s art below.
The Power of Digital
While we have been known for our impressive inventory over 38 counties in Northern Indiana, we also pride ourselves on our technological innovations in the world of digital outdoor advertising. We now have multiple units across South Bend, Fort Wayne, Madison and Anderson, with plans for more units across our markets in the coming years.
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A Salute to the Red, White and Blue-berry Pie
Mrs. Wicks Pie’s is at it again with their 4th of July-inspired design. This design is the essence of simplicity and the ultimate trust in brand awareness, and the posting was extremely successful in a long-line of Mrs. Wicks creative.
Potawatomi Zoo earns its advertising stripes once again
The latest round of Potawatomi Zoo creative has hit the streets of St Joseph and Elkhart counties, and once again it’s the simple, bold and colorful designs that are grabbing attention of families all over Northern Indiana. While the latest feature some new faces to the zoo, past zoo branding has always featured the zoo’s diverse take on the animal kingdom. Check out not only the new designs, but some of our favorites from past years, below.
Here’s to You, TCU!
Teacher’s Credit Union (TCU) has been a long-time client of Burkhart, and one of our creative team’s favorite clients to work for. The spring campaign, which was dotted all over northern Indiana, not only featured simple outdoor, but also some 3-dimensional pin-points, crafted by our very own Sign Division.
Mrs Wicks Gets an A+ For Creativity
As the school year comes to a close Mrs Wicks Pies down in our mid-Indiana market came to us to help them advertise their pies to the 2016 graduating class. With a small poster buy and some additional digital messaging, Mrs Wicks passed Advertising 101 with flying colors.
RIP Prince
The latest digital tribute from Burkhart Advertising, running on our digital units across Indiana.
OOH media is put to the test
OOH media is put to the test in OAAA’s latest “Feel the Real” campaign.
In a world that’s becoming dominated with hand-held technology, digital advertising is taking over the little screens. But real digital advertising takes place outdoors, and the Outdoor Advertising Association of America (OAAA) took on the task of revealing the poster of digital billboards.
Learn more about their findings here.
Potawatomi Zoo runs wild
Potawatomi Zoo runs wild around town with new bus wrap.
Featured on a Transpo bus that runs from downtown to the zoo and back, this new bus wrap advertising the Potawatomi Zoo featured many of the attraction’s well-known and loved animals, encouraging you to stop by for a roaring good time.
Thinking of our friends at the Fort Wayne Children’s Zoo
Digital tribute for Bill the Lion, the local zoo’s mane attraction since 2007, has passed after a battle with cancer. Our digital units in Fort Wayne ran this tribute in his honor.
Hibernation is Over
The latest poster campaign around South Bend has baseball fans itching to get back to the field. See more Burkhart creative in our Creative Collection.
Intelligent. Inspired. OBIES.
There was lots of inspiring creative from this year’s OBIE Awards, the annual out-of-home award show presented by the Outdoor Advertising Association of America. Today we were particularly inspired by this design from Culligan, and their simple use of visuals and clever headlines to drive home their services. To see all the award-winning creative from this year’s OBIE’s, check out their website.