Love and billboards are in the air this season, and we’re taking a look back at some of our favorite Valentine’s Day-themed billboards designs from some top clients.
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Trends are tricky when it comes to your business. There are many questions that arise about brand integrity, relevance and competition. How do you decide which trends are worth following? How can you make a change while still remaining true to your mission?
These are all questions that Joy Chen, contributing writer to Entrepreneur Magazine, works to examine and answer in a recent article, “Capitalize on Trends But Stand Firm on Your Identity,” and we’ve pulled out some of our favorite advice below.
It’s that time of year again when the roadways all around Indiana are lit up with holiday billboards! From wreaths and trees to carolers and cookies, these designs can’t help but get you in the holiday spirit. READ MORE
As the new year approaches we’re inspired to search around for resolutions and advice on improving business in 2017.
Our latest search lead us to Entrepreneur lead us to this inspiring article on READ MORE
Honey’s is committed to both the local economy and providing the highest quality in everything they do and sell. Their vision was to create a special place where you, your family and friends can meet, hangout and share a treat. Take a look below at Honey’s success story on how the use of OOH advertising increased visibility of their product, as well as sales.READ MORE
It’s no secret that Burkhart loves billboards—it’s been our business for over 50 years, and we’re always looking for innovative, effective and efficient ways to improve not only our business, but our client’s business.READ MORE
With Thanksgiving this week, we thought we’d gather up our favorite Thanksgiving designs from our clients and share them here on our blog. READ MORE
Every year Burkhart strives to make an effort to remember those who have served our country, and honor them with memorial digital billboards across our markets in Northern Indiana. READ MORE
In an amazing feat of sportsmanship and competition, the Chicago Cubs finally take home the 2016 World Series READ MORE
The billboard process is surely an interesting one, and it’s not often that you get to see the whole process from design to installation. READ MORE
Created by the award-winning agency that developed the Feel the Real industry campaign in 2015, this new OOH campaign drives consumers to a user-friendly website (VoteToCount.com) that guides people to voter registration in their home jurisdictions. Besides encouraging voter registration and turnout, VoteToCount also highlights OOH’s connection to online and social media by allowing consumers to customize and share their personal identity labels via social media channels. (via OAAA Outlook)
What do you get when you cross hundreds of square feet of digital space in Times Square with one of the most popular social media apps out there today? Some pretty incredible, eye-catching creative that knows how to keep it simple. Read all about the SnapChat Times Square marketing.
Walmart Stores of Lafayette have record-breaking numbers of back to school sales in the Midwest, thanks in part to the design efforts through Burkhart Advertising. The local stores come to us every year and we always work to deliver the most compelling and relevant designs to push the back-to-school season. Check out this year’s simple creative, as well as past year’s art below.
While we have been known for our impressive inventory over 38 counties in Northern Indiana, we also pride ourselves on our technological innovations in the world of digital outdoor advertising. We now have multiple units across South Bend, Fort Wayne, Madison and Anderson, with plans for more units across our markets in the coming years.
Mrs. Wicks Pie’s is at it again with their 4th of July-inspired design. This design is the essence of simplicity and the ultimate trust in brand awareness, and the posting was extremely successful in a long-line of Mrs. Wicks creative.
The latest round of Potawatomi Zoo creative has hit the streets of St Joseph and Elkhart counties, and once again it’s the simple, bold and colorful designs that are grabbing attention of families all over Northern Indiana. While the latest feature some new faces to the zoo, past zoo branding has always featured the zoo’s diverse take on the animal kingdom. Check out not only the new designs, but some of our favorites from past years, below.
Teacher’s Credit Union (TCU) has been a long-time client of Burkhart, and one of our creative team’s favorite clients to work for. The spring campaign, which was dotted all over northern Indiana, not only featured simple outdoor, but also some 3-dimensional pin-points, crafted by our very own Sign Division.
As the school year comes to a close Mrs Wicks Pies down in our mid-Indiana market came to us to help them advertise their pies to the 2016 graduating class. With a small poster buy and some additional digital messaging, Mrs Wicks passed Advertising 101 with flying colors.
The latest digital tribute from Burkhart Advertising, running on our digital units across Indiana.
OOH media is put to the test in OAAA’s latest “Feel the Real” campaign.
In a world that’s becoming dominated with hand-held technology, digital advertising is taking over the little screens. But real digital advertising takes place outdoors, and the Outdoor Advertising Association of America (OAAA) took on the task of revealing the poster of digital billboards.
Learn more about their findings here.
Potawatomi Zoo runs wild around town with new bus wrap.
Featured on a Transpo bus that runs from downtown to the zoo and back, this new bus wrap advertising the Potawatomi Zoo featured many of the attraction’s well-known and loved animals, encouraging you to stop by for a roaring good time.
Digital tribute for Bill the Lion, the local zoo’s mane attraction since 2007, has passed after a battle with cancer. Our digital units in Fort Wayne ran this tribute in his honor.
The latest poster campaign around South Bend has baseball fans itching to get back to the field. See more Burkhart creative in our Creative Collection.
Burkhart takes home Best in Show in annual AAF Michiana American Advertising Awards.
There was lots of inspiring creative from this year’s OBIE Awards, the annual out-of-home award show presented by the Outdoor Advertising Association of America. Today we were particularly inspired by this design from Culligan, and their simple use of visuals and clever headlines to drive home their services. To see all the award-winning creative from this year’s OBIE’s, check out their website.