As we enter into another new year, we would like to take time and look back to some great creative we have been able to produce for our
wonderful clients in 2018.
Outdoor advertising is continuing to show growth and expansion year after year. There’s many predictions about the future of our media, and we were inspired by the Outdoor Advertising Association of America’s CEO, Nancy Fletcher, as she took a look at what 2019 may have in store for the billboard industry.READ MORE
We’re capping off the first month of 2019 and collected a few key reminders when creating effective out of home. We all know that less equals more, but creating a simple eye-catching design can drive more traffic and have a more effective result. READ MORE
It’s the season of giving, and what better way to show how much you care than to buy a gift that lasts a lifetime.
Our jeweler clients get it. Capitalizing on simple, memorable and at times, pretty snarky advertising messages during the holiday season isa reat way to create buzz in the community and increase sales. Here are some of our favorite pieces of creative that we’d like to share:
Can you believe it? Another year has gone by, and we’re headed into 2019. New year, new marketing plan! Have you developed your strategy to help you reach you business goals in 2019? We hope that Burkhart is part of it!
When it comes to successfully integrating out of home advertising in your 2019 strategy, here are some of our top tips:
The holiday season is upon us and we’ve got plenty of outdoor examples to celebrate.READ MORE
It’s always a tough time when someone who means so much to us passes away. One way to commemorate such a lifetime of inspiration and achievement is to celebrate their life through digital out of home.READ MORE
Take your brand to new heights with the latest poster package from Burkhart Advertising.READ MORE
Timeliness is key for certain businesses when it comes to out of home advertising. When the leaves begin to change and the air becomes a little more brisk billboards begin to change as well.READ MORE
Whether it’s your daily commute, running errands or dropping the kids off at soccer practice, needless to say you’re in your car a lot. What better way to target vehicle owners than to get their attention en-route to their daily activities.READ MORE
How do you make the most effective advertising medium even more potent? Color outside the lines and break boundaries with a message that’s simple, memorable and bigger than most.READ MORE
It’s the time of year when freshman and seniors alike make their way back to northern Indiana.READ MORE
As an outdoor company, we know the impact of out of home advertising because we see the results every day. But that doesn’t mean we don’t love good research that really demonstrates its power!READ MORE
By Marc Raybin, Cardinal Communications Strategies
Burkhart Advertising is changing the way travelers engage with billboards across Northern Indiana with its bold initiative to install dynamic digital structures across multiple counties.
“Our approach has always been methodical, but late last year we saw an opportunity to ramp up our digital presence by more than 50 percent with the catch being we had to complete the entire project in only one quarter to get it done by the end of the year,” says Charlie Miller, Burkhart’s third-generation chief executive officer. “We had to convert eight digital billboards in winter weather conditions where temperatures typically fall well into the negative degrees and wind whips across the plains at dangerous speeds.” READ MORE
Outdoor advertising is versatile—it’s a great way to promote a range of products and services. But, as the summer begins in Indiana, one of our favorite uses of billboards is to promote local summer events. The annual county fair depends on billboards to drive awareness every year, and for good reason!READ MORE
Happy Memorial Day from Burkhart Advertising. Check out some of our favorite patriotic billboard designs to celebrate. READ MORE
Recruiting for open positions in today’s job market can be time-consuming and difficult. Finding the right place to post becomes increasingly difficult with so many options. Luckily there’s a way that’s classier than the classifieds and more intuitive than online search engines: billboards. READ MORE
Politics is a competitive place, especially in today’s bi-partisan climate. But one thing both parties can agree on is that out of home advertising is an effective way to reach potential voters.READ MORE
Billboards are really a unique form of advertising. Not only are they the largest medium, but arguably the loudest, too.READ MORE
It’s no secret in the out of home industry that billboards and other forms of outdoor media are powerful message drivers. But what is not well known is how much more effective they are than other forms of new-age advertising.READ MORE
Congratulations to all our clients for taking home awards in this year’s American Advertising Awards.READ MORE
It’s officially spring! While the weather may not be bright and sunny just yet, we’ve rounded up our favorite fresh design picks to help us embrace the season.READ MORE
As Q1 quickly comes to a close, be prepared for a successful second quarter with some tips from Burkhart.READ MORE
While billboards are the oldest form of advertising, they are also a medium that continues to advance as the industry grows and changes.READ MORE
It’s been quite a year for not only Burkhart, but our clients, too!READ MORE
While many small businesses have got the traditional branding figured out, its modern counterpart that has yet to be taken advantage of.READ MORE
As a business owner, if you’re not working to grow your business, your business could be falling behind. It’s a neverending battle, but the rewards are worth it! And we’re here to help.READ MORE