Our OBIE Favorites

Congratulations to all the winners and finalists of the 2017 OBIE Awards!

These prestigious out of home advertising industry awards are presented each year by the Outdoor Advertising Association of America (OAAA). They honor the best brands and creative professionals for their excellence in design and execution. Below are some of our favorites from this year’s celebration. Learn more and check out all the winners at the OBIE website.

 

PLATINUM OBIE | We love the simplicity, hard-hitting visuals and inspiring use of real-time digital advertising in Twitter’s #What’sHappening campaign.

GOLD OBIE | Street posters for American Airlines are simple and eye-catching and a unique play on their logo.

 

GOLD OBIE | Simple and awesome: that’s what we have to say about Nike’s Serena Williams campaign.

 

GOLD OBIE | Always a crowd favorite, this year’s winner from McDonald’s was also timely and relevant.

 

SILVER OBIE | A fun and unexpected execution for the film Fantastic Beasts and Where to Find Them from Warner Bros. Studio. Congrats on the OBIE Hall of Fame induction!

 

BRONZE OBIE | This 3D prop for Allegheny Health Services is really outside-the-board thinking.

 

BRONZE | A controversial message with a twist. Check out the whole story about the billboard and fictional funeral home at their website.

 

FINALIST | We love the real-time use of digital OOH to display the current Olympic medal count.