The billboard process is surely an interesting one, and it’s not often that you get to see the whole process from design to installation. READ MORE
Created by the award-winning agency that developed the Feel the Real industry campaign in 2015, this new OOH campaign drives consumers to a user-friendly website (VoteToCount.com) that guides people to voter registration in their home jurisdictions. Besides encouraging voter registration and turnout, VoteToCount also highlights OOH’s connection to online and social media by allowing consumers to customize and share their personal identity labels via social media channels. (via OAAA Outlook)
What do you get when you cross hundreds of square feet of digital space in Times Square with one of the most popular social media apps out there today? Some pretty incredible, eye-catching creative that knows how to keep it simple. Read all about the SnapChat Times Square marketing.