More time in the car, more exposure to out-of-home advertising

• Americans spend an average of 15 hours each week driving or riding in cars.
• Americans travel, on average, more than 300 miles in a vehicle each week.
• More than 125 million Americans commute to work each day.
• The average dialy commute is 54 minutes round trip, an increase of 20% since 1990.
• 62 percent of American workers "frequently" or "sometimes" shop on the way home from work.
• 29 percent of Americans say outdoor advertising caused them to visit a retail store within a week.