Advertise close to home

Six out of ten trips are less than 5 miles long, and eight out of ten trips are less than 10 miles long. On average there are 1.7 occupants per car.

Reasons for driving

79.5% of all trips are 10 miles or less. On average there are 1.7 occupants per car.

Sources include: The Arbitron National In-Car Study, Arbitron, 2003; The Arbitron Outdoor Study, Arbitron, 2001; National Public Transportation Survey, Outdoor Advertising Association of America
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